Coaching Case Study - Sue French
This is a case study from a student who took part in John Thornhill’s Coaching program.
Name: Sue French
Niche: Dog Health
Websites:
Product:
| http://www.dogfoodmiracle.com/ |
From Sue
The course has finished; the 16 weeks have fairly flown by. Time to consider how much I have learnt and the progress I have made.
I’ve been dabbling online for about three years, joined John’s “PowerSeller Challenge” about a year ago. It was just one of many products I spent money on but did not apply myself to. I was an Internet Marketer’s dream customer, buying every new thing to land in my inbox and focusing on none of them. They say “the money is in the list” – this is surely true if you have people like me on your list!
Over the months, John began to stand out as someone who knew what he was doing. I liked his honest, friendly approach, so when his Coaching Program became available, it was an easy decision for me to sign up. I thought the price was fair, and I was pretty sure I would get value for money. I was right.
In 16 short weeks I have gone from being technologically incompetent to having two blogs up and running (go here to have a look), a product created (you can view sales page here) and listed on ClickBank, a bonus product and a 7-day minicourse related to my product, complete with its own landing page ( minicourse opt-in ). I had to start a second blog, because the niche I chose for my product had nothing to do with Internet Marketing, which was the subject of my first (and now somewhat neglected) blog. ( First blog is here )
The Coaching Program has certainly been intensive, but I loved the fact that I could follow along at my own pace. My technophobia slowed me up a bit at times, but it didn’t matter. All the material I needed was there, and if I struck a problem (as I did several times) John and Daniel (John’s technical assistant) were easily available to sort me out. At no time did I ever feel that I was left to flounder along on my own.
The main presentation of course material was by video. Each video was short and devoted to only a single, small step, which made it easy to find what I wanted when I needed to go back to refresh my memory about something. A handy checklist provided each week made it easy to be certain I’d completed all the work necessary before advancing to the next stage.
I have progressed from being someone who could barely do more online than press the “BUY NOW” button, to being someone who has researched a market and chosen a niche, chosen and purchased a domain name, can set up and manage a WordPress blog, create material and upload it to the internet, manage an autoresponder account, list items on ClickBank, create material for affiliates, create my own product, write a sales letter and create a sales page, write articles and submit them to article directories and much more besides. This all feels to me like an enormous achievement. My confidence level has soared.
I can thoroughly recommend John Thornhill’s Personal Coaching Program to anyone who is ready to learn the Internet Marketing ropes.
Sincerely,
Sue French
